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Thursday, September 1, 2011

OK GO & The Muppets Rock 'The Tonight Show'

Marketing being what it is, you need to get peoples attention very early. Sure Disney Pictures all new movie The Muppets wont even be in theaters until the end of November, but the shrewd marketing minds of Disney know that the best way to get butts in theater seats in November is to get people talking about The Muppets in August. Mission accomplished. Last night two iconic Muppets, Miss Piggy and Animal had what amounted to over hyped cameo's on The Tonight Show staring Jay Leno . Sure the appearance was completely calculated for marketing effectiveness, but it was still fun to see the Muppets on TV. Here Miss Piggy corners Jay Leno and asks why she isnt the guest, because she does have a big movie coming out... IN NOVEMBER. See, never too early start talking about your next movie.

In support of the all star compilation album The Muppets: Green Album, Grammy winners OK GO and Animal from the Muppets tore up the stage on the August 31st episode of The Tonight Show. Okay so the stage stayed intact, but the performance is another all together entertaining chapter in the partnership between OK GO and the Muppets

-Admiral Duke

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